
Search Engine Optimization (SEO)
Technical, on-page and local SEO with regular reporting.

Search Engine Optimization (SEO) at Ighna
Search behaviour evolves, but customers still need a clear route to the right business. We address technical foundations, on-page content and local visibility through site structure, speed, indexing, keywords and metadata.
Our experience with location-dependent businesses informs the approach, with regular reporting against agreed visibility and traffic measures.
More in Digital Marketing
Combine the parts you need — we plan them together.
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04How an engagement with Ighna runs
A five-stage way of working, from the first conversation to the next improvement.
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We learn your goals, your audience and where things stand today.
Results from our Digital Marketing work
See all case studies ↗Insights on Search Engine Optimization (SEO)

What Is SEO? A Simple Guide for Business Owners
SEO means helping Google understand your website so the right people find you. No jargon: here is what it is, how it works and what you can do today.
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How to Show Up on Google Maps: A Free Guide for Local Shops
When people search "near me", Google Maps decides who they see. A free Google Business Profile puts your shop on the map. Here is how, step by step.
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Google Ads for B2B Service Companies: Where to Start
For B2B service companies — security, IT, facilities, engineering — Google Ads can bring quote requests from people ready to buy. Here is a simple, low-waste way to start.
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