
Promotional & Explainer Videos
Explain your product, service or offer quickly and clearly.

Promotional & Explainer Videos at Ighna
When an idea needs to be understood quickly, the right visual approach makes a difference. We combine scripting, live footage, animation or motion graphics to explain your product, service or offer.
The format is shaped around its use on your website, social channels or sales presentations.
More in Video Production
Combine the parts you need — we plan them together.
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04How an engagement with Ighna runs
A five-stage way of working, from the first conversation to the next improvement.
Discover
We learn your goals, your audience and where things stand today.
Results from our Video Production work
See all case studies ↗Insights on Promotional & Explainer Videos

Explainer Videos: How to Explain Your App in 60 Seconds
People decide in seconds whether to download an app. A short explainer video shows the problem, the solution and the next step — here is the simple formula.
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Event Videos: Make Your Expo or Conference Last Longer Than a Weekend
An event lasts a few days, but a good event video keeps working for months — to promote next year, thank sponsors and attract new exhibitors.
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Short Videos for Small Businesses: A Simple Starter Guide
You do not need a film crew to start with video. Here are easy video ideas, simple filming tips and when it is worth calling in professionals.
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